When Emma Radacanu came out of nowehere to do what no British woman had done in 44 years, winning the US Open it was an iconic moment best captured in three simple words; Just Do It.

By the time The Australian Open the hype and the doubt around her was deafening. Was it luck? Has her new fame become a distraction?

Coinciding with her shutting down her social media pre-tournament, we launched a film reminding the world where her head was really at.